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Super Bowl Commercials 2025: Short & Sweet ESL Practice

Writer's picture: Cool EnglishCool English

https://www.coolenglish.net/edu/categories/commercials (video section) Ready for some fun and engaging short-video activities? This week we’re featuring the annual Super Bowl ads—a beloved American tradition! The Super Bowl is not only the biggest sporting event in the US, but it’s also known for its eye-popping commercials, each one costing up to $8 million for just 30 seconds! 🏈💰


30-Second vs. 60-Second Commercials

We’ve curated two sets of commercials—30-second ads and 60-second ads—featuring the most talked-about spots of 2025. Each ad comes with:

  1. Four Key Vocab Words

  2. A Short Summary

Perfect for quick, snackable activities, these short videos will get your students talking and learning at the same time.

How to Use Them in Class

  1. Watch & Retell:

    • Have students watch the ad.

    • Reveal the four new vocab words.

    • Ask them to retell the commercial’s story in their own words.

  2. Discuss the Ad’s Impact:

    • Did the commercial feel persuasive or entertaining?

    • What worked well? Where could it improve?

    • Ask students to rate or rank each ad from funniest to most persuasive.

  3. Vocabulary in Context:

    • Focus on each ad’s theme (e.g., travel, food, tech).

    • Practice the four words in sentences or short dialogues.

  4. Extended Homework:

    • Assign students a commercial to watch at home.

    • Have them write a summary and share in the next class.

    • Encourage them to create mini “ad pitches” using the same four words.

Why It Works

  • Short & Engaging: Commercials are brief, so students don’t feel overwhelmed.

  • Real-World Context: Super Bowl ads often feature celebrities, humor, and trending topics, making them relatable conversation starters.

  • Flexible Activities: Use in-person or online—group discussions, pairs, or individual work.

  • High Motivation: Who doesn’t love a good commercial? Students stay curious and engaged while improving listening, speaking, and vocabulary skills.

Take advantage of these creative, high-energy ads to spark conversation, build vocab, and bring real-world English into your classroom. Your students will love the chance to critique, rate, and laugh while picking up new expressions!

Enjoy the show—and happy teaching! 🏆✨


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john@coolenglish.net

 

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